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Jay Currie

One Damn Thing After Another


And now a word from our sponsors

I think blog advertising will be a force to be reckoned with eventually, but it's going to take some time. First, blogs need to get on the radar screens of major marketers with money to spend. Then it's going to take some time for them to engage in small-scale testing before they make serious commitments. My advice to the blog community is to be patient and to keep doing what you're doing. Content truly is king, and as blogs draw more eyeballs away from mainstream news and topical sites, the dollars will follow the eyeballs.
For those of you just tuning in...Blogs are in their infancy. Gradually they are becoming the go to source for quick commentary and out of the mainstream opinion. Eventually this form of citizen journalism will attract decent sized audiences and will be a great, innovative way of advertising. Not quite yet; but soon.